Athena

GDPR For Bloggers: How To Handle GDPR Like A Boss

2023-09-01T12:38:22+01:00

Disclaimer: I am not a lawyer or legal professional of any kind, this post does not provide legal advice. If you’re after full legal guidance on GDPR I’m afraid you will need to consult a professional. This is my interpretation of all the information I’ve read on GDPR and numerous discussions with other professionals. I

GDPR For Bloggers: How To Handle GDPR Like A Boss2023-09-01T12:38:22+01:00

5 Reasons Why Content Marketing Works Like Magic

2023-09-01T12:38:22+01:00

Aside from asking the obvious ‘What the hell is content marketing and why do I need it?’ perhaps the most common question people have when they’re first acquainting themselves with the wonders of using content to promote their businesses is ‘How does it work?’ Given how much potential your content has as a marketing device

5 Reasons Why Content Marketing Works Like Magic2023-09-01T12:38:22+01:00

#Wellpreneur Vs. #TechGeek: How To Write The Perfect Content For Your Tribe

2023-09-01T12:38:25+01:00

Last year I took on some ‘guinea pig’ clients for my Divine Blogging service. The idea was really simple - they get a great discount, I get to reveal I’m the ghost in their writing machine and share their results. It was a good arrangement for everyone, but I’m particularly grateful as it is really

#Wellpreneur Vs. #TechGeek: How To Write The Perfect Content For Your Tribe2023-09-01T12:38:25+01:00

The Anatomy Of A Killer Content Marketing Strategy

2025-02-03T10:57:10+00:00

One of the first things I tell people when they ask me, "What is content marketing?" is that it’s complex. Because it really is. Effective content marketing involves a lot of elements and moving parts. It’s called content marketing, as opposed to ‘blogging’ or ‘vlogging’ precisely because there’s far more complexity to it than simply

The Anatomy Of A Killer Content Marketing Strategy2025-02-03T10:57:10+00:00

3 Content Marketing Services You Need To Outsource For Massive Growth

2023-09-01T12:38:26+01:00

The curse of entrepreneurship is an endless To Do List that never diminishes, only grows. Seriously, how is it possible that in the time it takes us to cross one damn thing off the list, three new things have had to be added to the bottom? And how is that everything on that list is

3 Content Marketing Services You Need To Outsource For Massive Growth2023-09-01T12:38:26+01:00

How To Get Amazing Mileage From Winter Seasonal Content

2023-09-01T12:38:26+01:00

Over the last few days I’ve been sharing a lot of posts on the types of content you should be creating for your blog. I began with the four awesome types of content that every blog needs. and have since moved on to looking at the most under-used form on that list: Seasonal Blog Posts.

How To Get Amazing Mileage From Winter Seasonal Content2023-09-01T12:38:26+01:00

5 Ways Your Inner Creator Will Help Craft A Powerful Brand

2023-09-01T12:38:27+01:00

In the run up to the release of my new book, Divine Blogging, I’ve been delving into the 12 archetypes that make up the core of my signature content marketing strategy in a little more detail. I already talk a lot about how understanding your ideal client’s archetypal profile can help you create amazing content

5 Ways Your Inner Creator Will Help Craft A Powerful Brand2023-09-01T12:38:27+01:00

10 Quick, Dirty And Easy Content Marketing Design Tips

2023-09-01T12:38:27+01:00

Aside from writing your content you also need to design it. Making everything look awesome while simultaneously creating a consistent brand can be a challenge, but it doesn’t need to be. Here are 10 seriously easy content marketing design tips to ensure everything always looks its best, appeals to the right audience, and reflects the

10 Quick, Dirty And Easy Content Marketing Design Tips2023-09-01T12:38:27+01:00

How To Get Amazing Mileage From Seasonal Content For Autumn

2023-09-01T12:38:28+01:00

I recently shared with you the four awesome types of content that every blog needs. Of the four perhaps the most under-utilised and misunderstood are Seasonal Blog Posts. Over the last few days I've been digging into seasonal content in more detail, and today I want to give you a full rundown of the best

How To Get Amazing Mileage From Seasonal Content For Autumn2023-09-01T12:38:28+01:00