Copywriting Portfolio
Case Studies From My Copywriting & Content Marketing Portfolio
Fancy A Snoop?
Words Of Wonder… Projects Of Perfection…
Nah, Just Kidding, But I Do Scribe Pretty Good.
Article Writing
Entrusting your articles to a copywriter is a daunting prospect. They need to be substantive. They need to speak for you, your brand, and position you as a leader. Pulling that off takes serious writing chops, so have a snoop at some of the clients I’ve written articles for…
Blog Writing
Consistency is key when it comes to blogging. So, it’s hardly surprising you’re here perusing a copywriting portfolio trying to find someone who has proven themselves capable of showing up. Week in, week out, here are some of my regular blogging clients…
Content Marketing
An effective content marketing strategy has so many moving parts, it’s a lot to juggle. If you’re looking for someone to step into that role and handle that shit for you, you’re naturally going to want to have a look at how well they’ve done it for others. Here are some of my content marketing clients…
Ghostwriting
It’s not often a ghost gets to reveal themselves. We tend to lurk in the shadows. Unseen. Unremarked. Unremembered. That’s the whole point, after all, to create perfection in your content and let you take all the credit for it. But, every now and then, I’m able to show off some of the stuff other people have passed off as their own…
Website Copy
Need a new website? Current site not performing? Looking for a copywriter and stumbled upon my portfolio? Check out some of the sites I’ve written, and if that’s still not enough to convince you check out the other examples on my Website Copy, Design & Development package…
Coaches
Life coaches, business coaches, money coaches… if you’re a coach searching for a cracking writer, you’re in the right place…
Health & Wellness
Who doesn’t love a good yoga class? How about Lomi Lomi? Pilates? I’ve written for instructors, nutritionists, medical professionals, clinics and so much more. Health and Wellness is my preferred niche. It’s my happy place. So if you’re searching for a writer who specilises in writing copy that empowers your business to get out here and help people improve their health, wellness, and fitness, look no further…
Marketing Companies
I started out as a freelancer, transitioned into a permanent role at a digital marketing agency, became Head of Marketing, then left to return to doing my own thing. If you’re a marketing company in need of a writer who actually understands how to market shit, you found me. Check out some of the other marketing pros who use me…
Motors
Am I a petrol head? No. In fact, I’m saving for an EV. I am, however, very experienced in writing about cars – petrol, diesel, hybrid, and fully electric – plus a few other fun motors like bulldozers and forklifts…
Pets & Wildlife
Cars may not be my thing, but floofs? I love the floofs. Actually, I adore all types of pets and wildlife, whether fluffy, scaly, befeathered, or miscellaneous. Lions and tiger and bears, oh my. To be honest, it’s mostly dogs and tigers, but I do like a good Wizard of Oz reference…
Product-Based Businesses
Selling stuff is rather different from delivering a service, and so is writing about it. You need to take a different approach when you have products to sell. And if you’re searching for a copywriter who understands that, feel free to snoop at some of my clients whose wares my words have peddled…
Pro Service Providers
Lawyers, mortgages, and all manner of complicated yet essential services can seem very dry. They’re tough to write about in a way anyone finds compelling or interesting. Often there’s so much jargon and so many technicalities to include that it’s difficult to even write about them in an understandable way. That’s where I come in, and if you don’t believe me here are some examples…
Recruitment Firms
Putting the right person in the right role is often the difference between a successful company and one that struggles to break even. Going to work in a role that lights you up rather than a job that grinds you down is the difference between a happy life and an existence. Who is it marshalling the workers of the world and matching them with the right roles to create successful companies and happy employees? Recruiters. And I’ve written for a lot of them…
Technical Writing
Tech can be tricky. You need copy that conveys just how genius it is. But you need to do it without confounding your audience with jargon. And yet it must explain what it is, how it works, and why they need it, all while dazzling them with your technical innovation, and comforting them that it’s not terrifying and entirely over their heads. Tall order. Luckily I deliver…
Let’s Not Mince Words
You’ve Had Quite Enough Of That. Am I Right?
If the notion of writing one more word for your business fills you with a deep sense of dread. If you’re ready to set fire to Google because all your blogging efforts stubbornly refuse to pay off. If you’ve expanded to the point you no longer have time to do your own marketing. If you’re brand spanking new and want to kick things off with clever copy and creative content… well, then, we need to talk.
