About Hazel Butler

Hazel is an author, copywriter, content marketer and blogger. She specialises in helping creative entrepreneurs, coaches and small business owners harness the power of the pen (or keyboard!) to market their products and services through soulful selling. She's had several academic papers published internationally, and featured on sites such as The Huffington Post.In addition to her professional work as a writer, Hazel is also a fiction author. She has published several books and short stories, including The Uber Author Planner, Chasing Azrael, a Urban Fantasy novel, and Bleizgeist, a Dark Fantasy novella. Hazel has a regular weekly column on Sci-Fi Fantasy Network, and is currently working on her next novel, Death Becomes Me.

What To Look For In A Technical Writer

If you’re a tech brand gearing up to hire the perfect wordsmith you’re probably wondering what to look for in a technical writer. Even if you’ve hired tech authors before, you’re about to make a substantial investment in your brand through this hire, and it’s natural to want to get it spot on. Fortunately, getting things

What To Look For In A Technical Writer2021-05-20T19:52:18+01:00

5 Killer Ways Your Lead Magnets Can Engage Your List

When I say ‘lead magnets’ the first thing that jumps into your head is likely ‘list building’. If you’re not already familiar with the concept of creating incredibly high-value optins like eBooks, mini video courses, and quizzes, and offering them to your audience for free in exchange for their subscription to your email marketing list,

5 Killer Ways Your Lead Magnets Can Engage Your List2021-02-21T20:52:39+00:00

4 Super Weird Habits To Exploit For Better Content Promotion

Without doubt the hardest part of content marketing for many entrepreneurs is not actually creating your content. Not that there aren’t challenges inherent to the creation process, there certainly are, but there are simple (albeit time-consuming or pricey) solutions to those challenges. You either learn new skills, or pay someone else to create your content

4 Super Weird Habits To Exploit For Better Content Promotion2021-02-21T20:54:38+00:00

How To Handle GDPR Like A Boss: An Easy Guide For Bloggers

Disclaimer: I am not a lawyer or legal professional of any kind, this post does not provide legal advice. If you’re after full legal guidance on GDPR I’m afraid you will need to consult a professional. This is my interpretation of all the information I’ve read on GDPR and numerous discussions with other professionals. I

How To Handle GDPR Like A Boss: An Easy Guide For Bloggers2018-05-24T16:12:40+01:00

5 Reasons Why Content Marketing Works Like Magic

Aside from asking the obvious ‘What the hell is content marketing and why do I need it?’ perhaps the most common question people have when they’re first acquainting themselves with the wonders of using content to promote their businesses is ‘How does it work?’ Given how much potential your content has as a marketing device

5 Reasons Why Content Marketing Works Like Magic2018-05-23T17:04:22+01:00

SEO Hero: The Ultimate Guide To Attracting Easy, Epic Blog Traffic

I’ve been blogging quite a bit about SEO lately, and in my own marketing have certainly shifted to place my focus on SEO over social media (at least for now). It’s all very well me chattering on about the importance and power of SEO, but it doesn’t really help you to actually do it. Today

SEO Hero: The Ultimate Guide To Attracting Easy, Epic Blog Traffic2018-08-21T12:22:07+01:00

#Wellpreneur Vs. #TechGeek: How To Write The Perfect Content For Your Tribe

Last year I took on some ‘guinea pig’ clients for my Divine Blogging service. The idea was really simple - they get a great discount, I get to reveal I’m the ghost in their writing machine and share their results. It was a good arrangement for everyone, but I’m particularly grateful as it is really

#Wellpreneur Vs. #TechGeek: How To Write The Perfect Content For Your Tribe2018-05-18T13:44:18+01:00