Recruitment agency Insight Executive Group first approached me to work on the copy for their new website. They had been managing with the website that was initially created for the business, and they had far outgrown it. Their company had expanded far beyond the scope of the original website, and it was time to create something new.
At the same time, IEG wanted a site that truly reflected the ethos and personality of their brand, as well as their innovative recruitment methods. I worked closely with the founders of the business to ensure every page of their site showcased their unique approach.
Over the course of the next few months, I also created some unique articles to help further develop their new brand voice and promote their shiny new website.